About Us
Our Story
Advanced Business Computers (ABC) LLC was established in the 1990s to meet the growing demand for high-quality IT products in the UAE. Over the years, it has rapidly expanded to become one of the most trusted suppliers of IT infrastructure equipment, offering everything from laptops and desktops to routers, switches, and servers. ABC sources its products from industry-leading brands, including Dell, Lenovo, IBM, HP, Cisco, Xerox, and many more.
In addition to IT infrastructure, ABC forged a path into Audio-Visual (AV) solutions in partnership with Sony. ABC brought Sony’s professional products to the local market and particularly excelled in the business and home cinema projector sectors. More recently, the company has joined forces with ViewSonic to expand its portfolio, catering to the corporate and education sectors with projectors, interactive flat panels(IFPs), digital signage, and other commercial displays.
We are driven by values
Our values define who we are and how we work. At ABC, we prioritize integrity, trust, and collaboration in everything we do. We believe in building meaningful relationships with our clients, empowering them to achieve their goals, and always staying true to our commitment to delivering exceptional products and services.